An endangered finish

Please support the natural finish, it is sadly neglected. The main Eva London website, for instance, often overlooks this great finish in favour of the more traditional and illustrious antique finish. This is in the face of all the good work the natural finish has done for aesthetics, the arts, and good tidings among men and women over the centuries.
The natural finish is under attack. The preference given by Eva London to the antique finish has put its future in serious doubt. This bias cannot be allowed to stand. The Campaign for the Natural Finish wants to see natural finish rings given the same publicity as those with antique, not buried away in the order form or in some backwater of the Eva London website. To this end we will be campaigning on this blog and perhaps a university near you.
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